By Gemma Childe on 18th Jun 2012
Wayne Hemmingway’s new eco uniforms for McDonald’s are to be revealed next week.
Staff at the fast-food chain will wear the outfits made from 100 per cent recycled uniforms, as they serve food at the Olympic village which is home to the biggest McDonald’s in the world.
It claims it is the first company to produce "closed loop" recycled uniforms which are made by well-known fashion designer Hemmingway’s company Worn Again.
One unnamed source has likened the style of the garments to looking like "brownie outfits".
After the Olympic games, the new designs will be worn across all 1,200 McDonald's UK restaurants.
The old uniforms will be collected in store, reprocessed into raw materials and then made into new uniforms.
A spokesman for the company said: “It means that over time, we can recycle worn-out uniforms back into thread, and use them to weave a new piece of fabric. It's all part of our ambition to send zero waste to landfill.”
It is expected that the restaurant chain will host an event to showcase the new uniforms next week.